brand vision

Brand Development Services

Great Brand Development Makes a Lasting Impact

Better brand development is what sets you apart from the rest. Let us build you a brand that gives your business some real velocity and builds a connection with consumers.

Real Brand Development Backed by Strategy

Building a remarkable brand through our consultancy.

Many companies invest an incredible amount of dollars in media and performance marketing without first creating a well defined brand. 

At MESH we believe by developing a well defined brand your market dollars work harder and go farther, because of the consistency and purpose that is developed.

As our core service offering, everything we do, every client we work with, and every decision we make as an agency all relates back to one focused purpose-THE BRAND.

Lit Pizza T-Shirts

THE MESH METHOD™

Over the last 20 years, MESH has perfected a branding process that has worked for hundreds of companies across many industries. This approach helps craft a unique and engaging story for your business while creating consistency across customer touchpoints.

Step 1MESH Brand Summit™

Involves a day of vision with key stakeholders where we walk through engaging and collaborative activities that focus on understanding the client’s business, target audience, market competition, and brand goals. In addition to the brand summit discovery often includes interviews, surveys, and research to gather insights.

Step 2Brand Strategy

Based on the discovery phase, the agency develops a brand strategy that defines the brand’s mission, vision, values, unique selling propositions (USPs), and positioning within the market.

Step 3Creative Development

In this phase, the agency conceptualizes the visual and verbal expressions of the brand. This includes designing a logo, color palette, typography, and other visual elements that reflect the brand’s identity. Additionally, this phase might involve crafting brand messaging and tone of voice.

Step 4 Implementation

 Once the brand elements are finalized, the agency helps implement the brand across various touchpoints, including websites, social media, packaging, advertising, and other marketing materials.

Step 5 Launch

The brand is officially introduced to the market. This phase can include promotional campaigns, marketing and communication efforts, and events to create awareness and generate interest.

Step 6 Monitoring and Evaluation

After the launch, the agency monitors the brand’s performance and reception in the market. Feedback and analytics are gathered to measure the brand’s effectiveness and impact.

Step 7 Ongoing Development

Brands evolve over time, so ongoing support may be necessary for further refinement, adaptations to new trends, or expansions into new markets. Continual engagement with consumers and staying aware of market changes are key to maintaining a strong brand presence.

Ready? Let’s Build You a Brand.

Based in Baton Rouge, Louisiana, MESH is a collaborative and creative partner to businesses all across the South and beyond. Connect today and let’s talk about how we can work together to bring real velocity to your brand.

Work Examples