2023 is being coined as the year of uncertainty for brands. Headlines that I’ve read talk about a major recession, layoffs, a major cool down in the housing market and inflation higher than it’s been in over thirty years. What’s a brand to do?
If you are a marketing professional keen on staying ahead of the competition to maximize your results, you must be ready to invest time and expertise in optimizing your campaigns. The list we compiled can help guide you in this process.