Back to Blog

Why So Many Numbers in Headlines?

Creative
numbers scattered about flat surface
Numbered headlines work because readers click them, and a quick MESH list of eight notable list articles makes the point by being exactly the format it argues for.

Insight

What exactly encourages someone to read an article?

For me, it has always been headlines including numbers. For years, writers have simplified topics and what better way to do this than to break up text with numbers. These lists may be seen as gimmicks, but simply put, they are proven to work. This is the very reason whyBuzzfeedLists inundate our news feeds and tops the list of social media sharing news sites. So in the spirit of theAP Top 25,Fortune 500,40 under 40and the7 dwarfs, here are 8 lists to peruse.

What's next

View All Posts

The Distinctiveness Premium: Why Branding Matters More in the Age of AI

Insights
multicolored ruler

How to Measure Brand Awareness: Metrics That Matter

Strategy

When Is It Time to Rebrand? Signs Your Brand Needs a Refresh

Insights

Let's build a brand that moves you forward 

Let's Talk